From summer daydreaming to impromptu adventures. From spinning records at home to the booming bass from the big stage, we’re here for the carefree moments.
We are all Up. For anything. Anytime.
what guides us
We’re driven by our love for cannabis, but our lineage shapes us…
- To muse in music.
- To look forward and lead.
- To stay real. Be good.
- To be a steward of safe use.
- And have a good time getting there.
friends & family
What started out as a jam session with The Tragically Hip became something more over one fine summer evening. The Hip, as long-time supporters of cannabis, joined us because they liked the beat we were marching to.
Today, they are friends, creative collaborators and safe use advocates. So, let’s get this right. Let’s do better. Let’s be better. Together.
The sum of all parts makes us Canadian.
We have partnered up with the Unison Benevolent Fund, a charity that provides counselling and emergency relief for people behind the music that make our music.
We’re also seeding new ideas around cultivation and business in collaboration with Niagara College. Our town. Our people.